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1. Strategy. Strategy Is Making Choices
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2. Strategy. How Apple Raises Competitive Barriers
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3. Strategy. The Danger of Straddling
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4. Strategy. What Trader Joes Doesnt Do
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5. Strategy. First Movers versus Fast Followers
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6. Strategy. When Netflix Met Blockbuster
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7. Strategy. Anticipating Your Rivals Response
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8. Strategy. Why Did Disney Buy Pixar
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9. Strategy. The Diversification Discount
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10. Strategy. Forward and Backward Integration
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11. Strategy. Mergers and Acquisitions The Winners Curse
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12. Strategy. Launching a Lean Start Up
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13. Operations. The Power of Superior Operations
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14. Operations. Leaner Meaner Production
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15. Operations. Refining Service Operations
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16. Operations. Matching Supply and Demand
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17. Operations. Rightsizing Inventory
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18. Operations. Managing Supply and Suppliers
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19. Operations. The Long Reach of Logistics
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20. Operations. Rethinking Your Business Processes
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21. Operations. Measuring Operational Performance
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22. Operations. Keeping an Eye on Your Margins
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23. Operations. Leveraging Your Supply Chain
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24. Operations. Reducing Risk Building Resilience
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25. Finance and Accounting. Accounting and Finance Decision Making Tools
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26. Finance and Accounting. How to Interpret a Balance Sheet
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27. Finance and Accounting. Why the Income Statement Matters
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28. Finance and Accounting. How to Analyze a Cash Flow Statement
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29. Finance and Accounting. Common Size Trend and Ratio Analysis
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30. Finance and Accounting. Cost Volume Profit Analysis
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31. Finance and Accounting. Understanding the Time Value of Money
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32. Finance and Accounting. The Trade Off between Risk and Return
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33. Finance and Accounting. How Investors Use Net Present Value
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34. Finance and Accounting. Alternatives to Net Present Value
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35. Finance and Accounting. Weighing the Costs of Debt and Equity
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36. Finance and Accounting. How to Value a Companys Stock
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37. Organizational Behavior. Achieving Results in Your Organization
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38. Organizational Behavior. The Value of Great Leadership
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39. Organizational Behavior. Emotional Intelligence in the Workplace
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40. Organizational Behavior. The Art of Effective Communications
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41. Organizational Behavior. The Motivation Performance Connection
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42. Organizational Behavior. Winning with Teamwork
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43. Organizational Behavior. Coaching From Gridiron to Boardroom
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44. Organizational Behavior. Understanding Power Relationships
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45. Organizational Behavior. Handling Workplace Conflict
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46. Organizational Behavior. Ethics and the Bathsheba Syndrome
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47. Organizational Behavior. Leading Real Organizational Change
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48. Organizational Behavior. Lifelong Learning for Career Success
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49. Marketing. What Is Marketing
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50. Marketing. How to Segment a Market
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51. Marketing. Targeting a Market Segment
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52. Marketing. Positioning Your Offering
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53. Marketing. Identifying Sources of Sales Growth
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54. Marketing. Deriving Value from Your Customers
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55. Marketing. Creating Great Customer Experiences
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56. Marketing. The Tactics of Successful Branding
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57. Marketing. Customer Focused Pricing
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58. Marketing. Marketing Communications That Work
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59. Marketing. The Promise and Perils of Social Media
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60. Marketing. Innovative Marketing Research Techniques
